Herbert BULLARD and older brother Walter are in Salem, Marion County, Oregon, in 1910 census, both single. Both state born SD, father NY, mother IL.

I believe this is your Herbert in 1930:

1930 Tennessee, Robertson County, Civil District 10

BULLARD, Hebert [sic], head, renting, age 42, age 38 at first marriage, born SD, father NY, mother Illinois general farmer.
--- Madgie, wife, age 24, first marriage age 20, KY, TN, KY.

World War II draft registration card:
Herbert Wilmer BULLARD
residence: RR6 - 2008 Fricsse [spelling?] Ave - Evansville, Vanderburgh, Ind.
age 54, born Sioux Falls, SD, April 9, 1888
wife Madgie Bullard
employer: WPA